Joon I. Kim is a partner at New Paradigm Strategy Group and has over 16 years of experience in Democratic politics. Joon works with clients to integrate grassroots campaign strategy with digital media strategy. Clients have included the Australian Labor Party, the AFL-CIO, Microsoft, and numerous others. Prior to joining the New Paradigm team, Joon coordinated fourteen independent expenditure campaigns in six states, on behalf of the Communications Workers of America.
Joon’s expertise lies in designing, managing, and implementing sophisticated campaigns that combine digital, grassroots field operations, turnout programs, and vote-by-mail programs. He has extensive experience in voter identification, targeting, coalition building, digital and grassroots organizing. Joon has advised campaigns in Australia and the U.S. at all levels.